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As of {{CURRENTMONTHNAME}} {{CURRENTYEAR}}, APL does not have a logo like many other programming languages do. After a consensus at their September 9th 2021 [[BAA webinar|webinar]], [[BAA]] is heading an effort to adopt a universal [[vendor]]-agnostic logo for APL, using this page as a portal. Submission of concept work ran until the end of 2021, and voting for logo concepts is currently happening.
[[File:Nested bitmaps logo.png|thumb|right|"Nested Bitmaps" — the primary concept vote winner.]]
[[File:APL matrix logo.png|thumb|right|"APL Matrix" — the backup option.]]


'''''Note:''' There is still plenty of time to vote (a link is provided below), so please familiarise yourself with the following before voting:''
As of {{CURRENTMONTHNAME}} {{CURRENTYEAR}}, APL does not have a logo like many other programming languages do. After a consensus at their September 9th 2021 [[BAA webinar|webinar]], [[BAA]] is heading an effort to adopt a universal [[vendor]]-agnostic logo for APL, using this page as a portal. Submission of concept work ran until the end of 2021, and voting for logos ran until 2022-02-10 at 16:15 UTC.
{| class=wikitable
 
| The choice of logo concept should be done while keeping in mind that it is intended for branding demonstrations, presentations, systems, documentation, and other visual materials. Its core purpose is to proclaim that "this is APL in action". Furthermore, it should work as a [[wikipedia:favicon|favicon]] (possibly slightly modified to fit the technical constraints) as well as in banners, including on both dark and light backgrounds. It is also beneficial if the chosen logo can easily be adapted to a monochrome form, for usage in printed materials, stencils, and existing designs.
At the 2022-02-10 [[BAA Webinar]], the results were revealed and discussed. Ignoring obvious spam votes, the clear winner was [[#Nested_Bitmaps|Nested_Bitmaps]]. For a second place, [[#APL_Matrix|APL Matrix]] seems to have won, unless counting [[#Lamp_Box|Lamp Box]] and [[#Lamp_Rho_Downstile_Box|Lamp Rho Downstile Box]] are counted as a single proposal for small-size and larger uses respectively.
 
It was decided to go with the Nested Bitmaps concept for now, with APL Matrix as a backup in case Nested Bitmaps is found to conflict with [[wikipedia:Apple Inc.#Logo|Apple Inc.'s logo]]. It was also observed that Lamp Box, modified to have sharp corners and a darker background, could be seen as the bottom left part of APL Matrix, for use at small sizes.
 
As with all candidates, the winners are not considered final designs; exact execution, colours, and fonts (including whether or not to stylise the letters "APL" as <code>⍝⍴⌊</code>), will be now be decided. A couple of people were tasked with proposals for a more polished version of Nested Bitmaps.
 
== Criteria ==
The choice of logo concept is to be done while keeping in mind that it is intended for branding demonstrations, presentations, systems, documentation, and other visual materials. Its core purpose is to proclaim that "this is APL in action". Furthermore, it should work as a [[wikipedia:favicon|favicon]] (possibly slightly modified to fit the technical constraints) as well as in banners, including on both dark and light backgrounds. It is also beneficial if the final logo can easily be adapted to a monochrome form, for usage in printed materials, stencils, and existing designs.


The ideal logo will signal that:
The ideal logo will signal that:
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# ''APL is a sophisticated IT tool'' which delivers tangible benefits
# ''APL is a sophisticated IT tool'' which delivers tangible benefits


The logo concepts can be experienced in various realistic contexts, including as favicons:
The below logo concepts can be experienced in various realistic contexts, including as favicons:
# [https://abrudz.github.io/logos In a gallery of programming language logos]
# [https://abrudz.github.io/logos In a gallery of programming language logos]
# [https://abrudz.github.io/logos/funccomf.html On a mock conference website]
# [https://abrudz.github.io/logos/funccomf.html On a mock conference website]
# [https://abrudz.github.io/logos/codebars.html On a mock programming competition website] (in monochrome)
# [https://abrudz.github.io/logos/codebars.html On a mock programming competition website] (in monochrome)
|}
|}
A [[wikipedia:ranked voting|ranked voting]] election for 5 final candidate concepts (out of the submitted 25 concepts) is running until 2022-02-10 at 16:15 UTC (which is during the [[BAA Webinar]]). Note that the listed candidates are not considered final designs; exact execution, colours, and fonts (including whether or not to stylise the letters "APL" as <code>⍝⍴⌊</code>), will be decided later.
* [https://rankedchoices.com/vote#al '''Click here to submit your vote for APL logo concepts''']
At the voting site, click and drag the proposals up and down until they are ordered with your most preferred at the top, down to your most disliked at the bottom. When done, click the <kbd>VOTE!</kbd> button at the bottom of the page. Note that while the voting site only features one image for each candidate concept, they do represent all variants that are found below, where you can also find more detailed descriptions and commentary on each proposal.


{{clear}}
{{clear}}
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